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CRIME PREVENTION/SAFETY PROGRAM - MEDIA BLITZ

NCJ Number
50195
Author(s)
C S MACCRONE
Date Published
1977
Length
0 pages
Annotation
THIS PROMOTIONAL KIT IS DESIGNED TO ASSIST LAW ENFORCEMENT AGENCIES IN DISSEMINATING INFORMATION TO THE PUBLIC ON CRIME PREVENTION.
Abstract
THE KIT CONSISTS OF A SET OF 52 PUBLIC SERVICE ANNOUNCEMENTS TO BE USED FOR TELEVISION AND RADIO BROADCASTS, AND A NEWSPAPER ARTICLE TO BE USED IN CONJUNCTION WITH THE MEDIA ANNOUNCEMENTS. THE TELEVISION ANNOUNCEMENTS INCLUDE 35MM COLOR SLIDES FOR USE IN THE BROADCASTS. THIS KIT IS DESIGNED TO DEVELOP GOOD PUBLIC IMAGES FOR LOCAL LAW ENFORCEMENT AGENCIES AND TO INFORM THE PUBLIC ABOUT CRIME PREVENTION AND SAFETY PROGRAMS. THIS PROGRAM EXPLAINS THE CRIME PREVENTION EFFORTS OF THE POLICE AGENCY AND DRAWS PUBLIC ATTENTION TO THE CRIME PREVENTION UNIT. ALSO INCLUDED ARE INSTRUCTIONS ON HOW TO CUSTOMIZE THE ANNOUNCEMENTS FOR EACH INDIVIDUAL AGENCY. THE 53 PUBLIC SERVICE ANNOUNCEMENTS ARE SO DESIGNED THAT ONE IS TO BE USED EACH WEEK, AND THEY CAN BE USED YEAR AFTER YEAR. (BAC)